Real Estate News

Smith & Associates Launches Beta Site!

Smith & Associates Launches Beta Site!

We’re happy to announce that Enterprise Network member, Smith & Associates Real Estate, launched their redesigned site in Beta today! Smith & Associates has been serving the Tampa real estate market for more than 40 years and has earned their position as market leader due to their integrity, expertise and dedication to the local community.

A member of The Enterprise Network since December 2008, Smith & Associates is committed to providing top-notch service to their customers and understands that their online presence plays a big role in that. Wanting to continue meeting the needs of their customers, Smith & Associates’ redesign focused heavily on one of the most important aspect of their website: search.

One major search overhaul on the new site is their new Advanced Search tool. Customers are still able to search using common filters (like number of beds/baths, square footage and more), but now have access to customized search options as well. Without overwhelming the average user, the most used filters are at the top of the page and the remaining search options are broken down into categories below. Personalized search options include the ability to search for homes with a water view, bonus room, tile roof, pool and much more.

Several other enhancements to allow customers to narrow down their search in order to find their next home, including:

Property Search Results

The Property Search Results page received a facelift as well, giving more prominent placement to property photos with the new layout. A new feature on this page is the inclusion of the Quick View button for each listing. Now customers can easily access detailed property information without having to click through to the Property Details Page first. If the property meets their criteria, users can quickly add the listing to their Favorites and/or Property Cart.

Property Details Pages

The Property Details Page for each property has an updated look and feel, too. Tabs along the top of the page help organize important content related to the home so customers can find what they’re looking for more efficiently. Tabs include a photo gallery that shares large images of the property, the location of the property using Google Maps, nearby properties for sale and easy access to the mortgage calculator. Additional property details along the bottom of the page have the same layout as the Advanced Search fields, creating a more streamlined design throughout the site.

Property Cart

This new feature was included in the sticky footer and follows users through the site. When a customer finds a property of interest, they can add the listing to their cart for easy side-by-side comparison. When viewing their cart, customers also have the option to create a driving tour to the properties or add them to their Favorites to view at a later time.

Property Counter

On the Advanced Search page, you’ll now see a Property Counter that follows a user down the page. The counter indicates how many listings match a user’s criteria and allows them to easily find homes that meet their specific needs.

These changes to the site will further set Smith & Associates apart from the competition. However, the features listed above are only a few highlights, so we encourage you to visit them online at and see all these great new features for yourself! 

4/10/2013 • By +Amanda Zaske

Categories: Design, Member News

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