Real Estate News

Inman RE Connect 2013 Recap

Inman Real Estate Connect 2013 Recap

Recently Christy Oliver, one of our project managers, attended the Inman Real Estate Connect Conference in San Francisco. Below she shares her thoughts on the conference and how customers, agents and brokerages are more empowered through the use of technology. Enjoy! The backdrop of historical homes and landmarks for a cutting edge real estate technology conference was the perfect setting for the 2013 Inman RE Connect Conference in San Francisco. Watching presentation after presentation on the newest, flashiest technology, it struck me that we are using technology in its infancy... MORE

July 22nd, 2013 • By +Christy Oliver

Becoming a Better Brand: MozCon 2013

Becoming a Better Brand: Insights from MozCon 2013

The Enterprise Network team had the pleasure of attending Mozcon this year, a conference covering SEO and marketing trends from some of the brightest minds in the industry. If I could sum up the conference in one major takeaway, it would be build assets that Google can’t take away. Or in the words of Wil Reynolds: Do real company shit. Rather than chasing Google’s consistent algorithm changes, build something that is genuinely awesome. Build a brand and a reputation that people actually like. “Wanna win on the web? Become a brand people know and trust.” -Rand Fish... MORE

July 19th, 2013 • By +Katelyn Shields

The Mobile Mantra

The Mobile Mantra

Making sure to optimize for your audience is something developers have to constantly keep up with. During 2011-2013 we have seen mobile traffic grow at an astounding rate, leading some of the most heavily trafficked web markets such as social networking sites to reach a critical point I like to call the mobile precipice. This means mobile users now outweigh those coming from a desktop. For example, 67% of Facebook’s monthly users come from a mobile device, which is more than doubled from this time last year. Currently, 60% of all Twitter users are strictly mob... MORE

July 15th, 2013 • By +Tyler Olmsted

Spice Up Your Open House For Independence Day Weekend

Creative Ways To Spice Up Your Open House For Independence Day Weekend

With the holiday weekend right around the corner, we thought you may want to use this as an opportunity to spice up your open houses for Independence Day. We’ve outlined some “creative” tactics you can use to get people to stop by your open house this 4th of July weekend. Curb Appeal A great way to get noticed is to add some holiday color in the decor of the house. It can be as simple as adding some American flags to the front path or potted plants.                               Door Add... MORE

July 3rd, 2013 • By +Guest Blogger

Why Realtors Should NOT Create G+ Business Pages

Why Realtors Should NOT Create Google+ Business Pages and Stick to Their Personal Profiles

I know what you’re thinking. Did she seriously say that? Real estate agents shouldn’t create business pages on Google+? Well, hear me out on this one. Google+ business pages are great for a lot of different businesses and organizations, but Google+ also has functionality that allows certain types of businesses to avoid them (often times, making this whole social media thing easier). And by certain businesses I mean real estate agents. While there is nothing wrong with creating a Google+ business page as a realtor, there are a few things to consider before you do. In my opinion, ... MORE

June 19th, 2013 • By +Katelyn Shields

Our Google+ Webinar is Now Available!

Our Google+ Webinar is Now Available!

Last Wednesday we hosted our first network-wide agent webinar focusing on Google+ and how agents can be using it for their online marketing efforts. We had an impressive turnout, bringing together independent brokerages from across the country. It was a jam-packed hour full of Google’s Authorship, Search Plus Your World, Circles, Communities and more. With so much information to cover, I barely had a moment to take a breath! Now as the number two social network for active users, the first half of the webinar focused on why Google+ is so important. With functionality that str... MORE

May 24th, 2013 • By +Katelyn Shields

Clark Realty Corporation Releases New Site

Clark Realty Corporation Releases New Site on The Enterprise Network Platform

After months of preparation, we’re ecstatic to announce that our newest member, Clark Realty Corporation, is live on The Enterprise Network Platform! Buyers and sellers on the Big Island of Hawaii now have a multitude of new search options and tools to aid them in their quest for the perfect island home. If you visit their site,, you will immediately notice updates to the design on their homepage. Clark decided to stay with their traditional colors, but have incorporated larger, more engaging photography. Search options are also featured on the homepage, making it ... MORE

May 2nd, 2013 • By +Guest Blogger

Google+ for Real Estate Whitepaper

Google+ for Real Estate is Here! Member Webinar to Follow

We’re excited to announce the release of our latest whitepaper, “Getting Started with Google+ for Real Estate”. While Google+ may look like another social network, it’s actually a social network on steroids with a multitude of benefits for your online authority and SEO. Ignoring it is not an option! This whitepaper is tailored towards REALTORS who are just getting started and want to be successful, covering the basics of setting things up to growing your circles. Topics Covered: Why Google+ is So Important Setting Up Your Account Creating a Business Page ... MORE

May 2nd, 2013 • By +Katelyn Shields

Smith & Associates Launches Redesigned Site!

Smith & Associates Officially Launches Redesigned Site!

Last month we announced that Smith & Associates Real Estate launched their new site in Beta. Today we’re happy to announce that the new site has officially gone live! To better serve the Tampa real estate market, Smith & Associates focused heavily on upgrading their search functionality to better meet the needs of their customers. By including all available fields from their MLS, customers wanting a more personalized search experience can do so without overwhelming the average user. With the ability to search for specific home attributes such as water views, outdoor pools and ... MORE

May 1st, 2013 • By +Amanda Zaske

60% of EN members make REAL Trends Independent List

60% of Enterprise Network members make REAL Trends List of Largest Independents

We’ve said it before and we’ll say it again, the caliber of Enterprise Network members is outstanding. Our members have made a commitment to stay at the top of their markets and on the cutting-edge of technology innovation. Today they have been recognized for their efforts once again as REAL Trends released their annual research report. This report identifies the largest and most successful residential real estate brokerages. They are ranked by closed transaction sides and separately by closed transaction volume. REAL Trends provides the most trusted standard for measuring the p... MORE

May 1st, 2013 • By +Guest Blogger

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