Real Estate News

NP Dodge Hosts Webinar

Another Member Webinar Coming Your Way!

On Friday, March 29, NP Dodge Real Estate will be hosting a webinar for The Enterprise Network to introduce their new site and highlight functionality available on our platform. While this event is exclusive to members, you can follow the discussion on Twitter using the hashtag #NPDodgeLive. NP Dodge’s site, which launched January 31st, incorporates the latest technology available in real estate. With a strong commitment to their local community, the new site creates a more user-friendly environment for engaging with customers and providing top-notch service for the Omaha, Nebras... MORE

March 22nd, 2013 • By +Amanda Zaske

Newest Member: Clark Realty Corporation

Welcome Our Newest Member: Clark Realty Corporation

We’re excited to introduce the newest member of The Enterprise Network, Clark Realty Corporation! Representing the Big Island of Hawaii, Clark has more than 95 agents and five offices in Kailua-Kona, Waimea (Kamuela), Hilo and The Mauna Lani Resort. Our team was lucky enough to spend a few days on-site in beautiful Hawaii this week, unveiling the new site for clarkhawaii.com and training staff on the new features and functionality. During his presentation, Managing Partner John Sable, shared the philosophy behind our network and how usability drove the design decisions for the new ... MORE

March 20th, 2013 • By +Amanda Zaske

Skogman Launches New Site!

Skogman Launches New Site!

We are excited to announce that Skogman Realty has officially launched their redesigned site on The Enterprise Platform. As previously mentioned, the redesign focused heavily on improving the user experience. By keeping information necessary to the home buying and selling process above the fold, Skogman ensures customers can find what they’re looking for quickly and easily. The site also includes more prominent placement to new and recently reduced homes, open houses, Signature listings and local community information. It also boasts several new features including the Search Results Q... MORE

March 19th, 2013 • By +Guest Blogger

The Journey Into Mobile

Enterprise Network 2013 Conference: The Journey Into Mobile

The dates of our Enterprise Network Annual Conference have been announced! From September 3-6, 2013 at The Ritz-Carlton in Downtown Denver, the brightest minds in real estate will come together to discuss the future of our industry and the impact mobile technology will have on it. Exclusively for Enterprise Network members, this three day event will focus on “The Journey Into Mobile” and will give attendees the opportunity to maximize their investment in The Enterprise Network, collaborate with other like-minds, and learn about new technologies and trends impacting the Real Esta... MORE

March 18th, 2013 • By +Amanda Zaske

The Ideal Sitemap

Usability Lab: The Ideal Sitemap

Tom Flanagan, from Residential Properties, wrote an interesting article for Inman News about the importance of improving your website’s usability. Within the article, Tom highlighted  one of The Enterprise Network’s usability report released to members. To give you some background information, The Enterprise Network partnered with Tobii Technology in 2009 in order to further develop our Usability Lab. Tobii’s eye tracking technology is the latest in usability testing and has helped make companies like Google, Microsoft and Ebay leaders in their respective markets. The... MORE

March 15th, 2013 • By +Amanda Zaske

Network Mobile Traffic

Network Mobile Traffic On The Rise

As we all know, the usage of mobile is continuing to grow as more and more Americans are adopting Smartphones – which in turn is generating more mobile traffic to the internet and your website. In a report released in October by comScore entitled Digital Omnivores: How Tablets, Smartphones and Connected Devices are Changing U.S. Digital Media Consumption Habits, they found that 6.8% of all internet traffic came from mobile. After reading this, we wanted to see how this compared to mobile views across The Enterprise Network statistics. After reviewing our analytics, it turns out tha... MORE

March 13th, 2013 • By +Guest Blogger

Our iPhone App is Available!

Enterprise Network iPhone App for Real Estate Now Available!

The Enterprise Network is proud to announce the release of our second real estate app! To ensure our members remain competitive in the mobile market, our in-house Mobile Department recently released a real estate app targeting the IOS market. Keeping usability at the forefront of design, our first iPhone app was developed using common Apple UI constructs that are already intuitive to Apple users. One of the main goals for this mobile release was to get customers to a desired location within the app in as few steps as possible. As a result, we streamlined the design and combined navigation t... MORE

March 12th, 2013 • By +Amanda Zaske

What a Difference a Week Makes!

The Syndication Debate: What a Difference a Week Makes!

I recently posted an introduction to our “Real Estate Syndication Compromise“. Named from the notion that we, as the brokerages, are willing to contribute our content to the syndication sites that end up outranking us, making them the first point where users begin their search, in return for an easy flow from their site to ours when it is that content that the user is looking for. I was excited to look at the data to see if our strategy yielded any results and while hopeful I did not know what to expect. The results were significant and though only a week has passed th... MORE

March 11th, 2013 • By +Ido Zucker

Build Relationships NOT Links!

Build Relationships NOT Links!

Last summer, I had the privilege of attending MozCon 2012, the official SEOmoz annual conference. There were so many great sessions, tips, strategies and actionable takeaways (I will definitely be back this year). For me however, by far, Wil Reynolds stole the show. Outside of his great enthusiasm and magnetic personality, he provided a necessary caption for the entire SEO industry: Do Real Company Shit! We often all get lost in optimizing for the latest target Google throws at us, and as such (as a whole) we often over do it. When Google indicated that inbound links were an important... MORE

March 8th, 2013 • By +Ido Zucker

Can We at Least Compromise?

The Syndication Debate: Can We at Least Compromise?

Syndication has been a heated topic in our industry for quite some time now. There have been many perspectives and different reactions to the evolution of the syndication business model. For the purpose of this post lets focus on two aspects. Firstly the ideal purpose of a syndication site, which we believe to be an outlet for extra exposure that leads more traffic to your site (similar to any advert). Secondly, the SEO race which syndication outlets are dominating since imposing the “no-follow” link structure back to our sites. Since most searches start on Google, having syn... MORE

March 4th, 2013 • By +Ido Zucker

We'd love to hear from you!

If you're an independent real estate company, we'd love the opportunity to talk to you. The individual struggles and victories that make you unique are the true power behind The Enterprise Network and we're always looking for new companies to share their perspective.

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